Tim Drake

Tim Drake

Tim spent more than a decade in Fast Moving Consumer Goods, ending up as Client Services Director of the global advertising agency BBDO. He then became an entrepreneur, and co-founded a retail business that achieved a turnover of £17 million, and was called by 3i’s “a gem of a company.” 


Selling the business in 1992, Tim has built up a portfolio of interests. He set up, and chairs, three Think Tanks for Chief Executives, including the Sports and Leisure Industry, with CEO’s from brands such as Nike, Reebok, and Adidas.

Tim’s latest book, published in June 2009 by Pearson, is entitled 'You Can Be As Young As You Think'.  It is an uplifting and practical guide to moving from Old Brained, anxious, defensive, closed, thinking, to Young Brained, creative, enthusiastic and open thinking.

Tim’s tailored talks share uplifting insights from his new book 'You Can Be As Young As You Think'.

Tim combines the insights of his latest book with those of his previous book (I Want to Make a Difference – 5 Star rated on Amazon) to get to the heart of personal and group motivation.

We, and our colleagues throughout the organisation, want to release more of our natural enthusiasm. We have unfulfilled potential in both our personal and our work lives. Tim helps us find the key to unlocking it.    

To do this, Tim explains the Six Wisdoms of Youth, which will allow us to re-discover the freshness, energy, enthusiasm and engagement of our younger selves. 

His central message is that tapping into our inner youthfulness and desire to make a difference will energise both us, and the organisation we work for. 

Colleagues want to feel pride and a buzz in their work. Customers too are looking for a sense of purpose – as well as freshness and openness - in the organisations they deal with. Tim helps organisations deliver this, and make a difference.

Typical speeches include:


Individuals and teams can operate far more effectively, and fulfil much more of their potential, if they can re-find their Young Brains. 

Tim shows your people how to get rid of their Old Brained anxieties, fears, doubts - and grumpiness - and get back to their excited, youthful selves. 

They will become more in touch with what is going on in society – and how their customers are thinking and feeling. They will anticipate changes in consumer tastes and will be more creative, optimistic and enthusiastic – about their jobs, their markets and their lives.


Customers today can smell at fifty paces whether they are valued by the organisation they are dealing with. Great service is the result of Young Brained enthusiasm providing genuine value. There is reciprocity of enjoyment and engagement in what Tim calls Walking in Customers’ Shoes Service. If some of your front line staff have Old Brains, they need this session. 


Like sharks, brands need to keep moving to survive. And in saturated me-too markets, incremental change is not enough. Tim’s session is a wake-up call for brand owners. The world is changing faster than we imagine. 


"It was an excellent presentation – very well received, and I am sure it touched a chord with many, many people in the audience. It was very interesting and our delegates really warmed to him and the detail of what he had to say – he pitched it just right and had taken a lot of trouble to make sure he responded to the brief."  Tim Drake spoke at the Interchange & Consort Hotels annual conference in Marbella, January 2011 

I think the Young Brain/Old Brain concept is brilliant. It’s both easy to grasp and true – for both everyday life and business. You need a Young Brain to be effective in both. I believe that I already have a relatively young brain but, thanks to the insights in your session, it is getting younger by the day now! Mike Tomkins, Chairman, M & M Direct 

Your speech was spot on in terms of style, content and timing.  All the feedback I have received has been positive and the fact that you were able to correctly identify the key issues which we are dealing with, both in terms of business focus and people development made what you had to say highly relevant.”  Marsh Financial Services

I loved Tim’s session. He was a brilliant and passionate speaker. Superb in every aspect. Aiesec Conference

“Tim’s presentation on the importance of branding was an inspiration to us all. He spoke extremely enthusiastically and with great clarity – an essential where, for 90% of the delegates, English is a second language.” Nilesh Gokani, COO Linguaphone Group

"Tim’s contribution was excellent.  Feedback from customers was very positive reflecting the content and style of his presentation.”  Roger Cottell, MD Zurich Risk Services

“We were delighted to have chosen Tim to speak. His keynote presentation was excellent and left every person in the room wanting to go back to their organisation wanting to make a difference. The delegates really were engaged and inspired with the approach and the feedback showed it certainly was relevant to the current business climate, and could also be useful on a personal level!”  Investors in Excellence 

 “Tim was great. His piece was exactly as he said. We achieved our goals, which in this session was to try and understand how a great brand is made and what were the potential barriers to us becoming a great brand. Sam Rayner, MD, Lakeland

“Your presentation on Young Brains at our high level customer day was both outstanding and highly relevant. Our audience thoroughly enjoyed the presentation, particularly the managers and company leaders, and the feedback was excellent. It worked particularly well for IBS because it hit the nail on the head for both us and our customers.”   International Business Systems

 “Using his Brain Age test and Six Wisdoms of Youth, Tim challenged our delegates with insightful and relevant questions, to dare to dream and be open to change, whilst having fun and throughout maintained the perfect balance between humour and serious content. With Tim you are guaranteed great results. His commanding intellect and engaging style make him a compelling choice as a keynote speaker.” Victoria Rought, The Entrepreneurs’ Forum